Marko Saric’s thought stream

Marko Saric’s thought stream

Marko Saric  //  I am Marko Saric, marketing manager based in London, England. Here I publish my daily thoughts on all things marketing 2.0.

I also blog at http://HowToMakeMyBlog.com on WordPress, Thesis Theme, blog branding and promotion, search engine optimization, and affiliate marketing.

Jul 2 / 8:43am

People chew and spit out stuff very quickly online

When Michael Jackson died, I wondered how quickly the conversation about him would fade online and how long it would persist on TV “news.” Well, it didn’t take long to see the divergence: TV thinks we’re still buzzing about MJ. But online, we’re not.

blogpulsemj

via buzzmachine.com

News spreads fast online but dies just as fast. People chew and spit out stuff very quickly online. Greatest tweet you send now will be forgotten and will not receive any more retweets and clicks 15 minutes after... everything goes into archives / into old news very quickly.

Keep this in mind when producing any kind of content online, be it a tweet, a blog post, an e-book...

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1 comment

Jul 02, 2009
Ninedotscreativ said...
Marko -- thanks for the not-so-obvious tip regarding the discrepancy between our actual interest (measured online) and perceived interest (TV) in a subject.

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